Barcelona Olfaction Week (BOW) is an international event to promote the perfumery industry innovation, the olfaction science, and the beauty culture in general. It is a week full of physical and digital activities boost by the Spanish perfumery industry. During that week, Barcelona (and its surroundings) becomes the city of perfume concentrating different cultural, scientific and artistic activities always focused on the world of smell and perfume.

2021 is the second edition of the BOW, but in fact, the main activities has been carried out individually during the last years to be finally grouped in this joint global event. Last year 2.000 professionals participated in the BOW’s activities.


750 € + VAT (Beauty Cluster members)  |  1.500 €+VAT (non members)
  • Your virtual exhibition booth in the global platform with the option to publish 5 innovations, products or services to be listed in the marketplace
  • 2 invitations for general registration for your team or clients (valued in 600 €)
  • Unlimited B2B meetings requests to all the registered professionals
  • 2 invitations for the face-to-face Awards Ceremony of the IV International Perfumery Contest – Mouillette d’Argent.