Barcelona, March 29, 2021. The Beauty Cluster continues to grow in the digital transformation of the organization. Since 2017, the Board of the entity and the team have worked intensively on a digital experience plan to make the relationship with the associate fluid and to adapt to new technologies. Thanks to this work during the various lock downs, the cluster managed to maintain a high level of activity and service as well as the generation of value and the recognition of the entire sector.
Now the Beauty Cluster takes another step forward, with the launch of an APP fully integrated with its intranet and the registration system for activities.
With this new APP, which is now available to download for Android and Iphone, the associate will be able to access a large number of functionalities using the same username and password that they already have to access the modern intranet of the Beauty Cluster:
- You can follow the Beauty Cluster activities agenda
- You can register for the events and consult the link to access the online sessions
- You can check the emails received by the cluster
- You can access notifications received from the APP
- You can follow the news and other news from the cluster and partners
- And many other applications that will be implemented in the coming months
Thanks in large part to its capacity for adaptation and transformation, the entity has become, in just six years of life, the largest cluster in Spain and the second largest in Europe in cosmetics, perfumery and personal care. But in this time, and especially in the last twelve months, the world has changed at a great speed, which forces us to continue evolving and adapting to offer the best service and support.
In addition, on May 6, the future Beauty Cluster, an entity even closer, more connected with the partner and more innovative, will be presented during the Ordinary General Assembly. With an updated corporate identity and in which innovation, internationalization, training, digital transformation and interconnection will be more present than ever.