OBJECTIVE OF TRAINING
Selling and above all, growing steadily in the beauty and perfumery market is increasingly difficult. In this training, we will know the keys of Marketing & Sales of the hand of the expert in mass consumption. We will learn how to remove brakes and boost sales with keys applicable in other channels. We will see how to think strategically through the best practices tested around the world to improve marketing and sales.
WHO IS DIRECTED?
This course is mainly aimed at people who develop their work in the field of marketing and sales in the beauty sector. It is also suitable for other areas of the company that want to know the keys to a cosmetic product to be successful in a large consumer line. In this sense, it is indicated for those who have to make investment decisions to improve the sales of their company in the channel (general managers, financial directors, marketing directors, etc.).
Klaas Jan Van Timmeren, he has worked for the main world companies of Large Consumption; UNILEVER, PEPSI and DANONE as National Account Manager, Marketing Director and General Director. He has also worked as vice president of marketing managing teams in 12 different countries to build and execute marketing & sales plans (positioning, branding, promotions, etc.). Currently working as a consultant and Interim Manager specialized in Marketing and Sales Management in your company Innovtime. Additionally, it has developed OTC products for the pharmacy, parapharmacy, perfumery and FMCG channel.
Date: July 5th
Time: 9:30 – 12:30 (with a coffee break of 15 minutes)
Place: Acció – Passeig de Gràcia 129 (Barcelona)
Limited places. Free members of the Beauty Cluster Barcelona. Non-members: € 250 (VAT included)