The Beauty Cluster Barcelona and Plyzer Intelligence organize the session “Artificial intelligence applied to marketing and sales in cosmetics and perfumery”, which aims to show us how to work with the data that artificial intelligence offers us in business strategy offline and online.

Time: 9h -14h

Place: Beauty Cluster Classroom – C / Milà I Fontanals 14, 2nd 9th 08012 Barcelona


PROGRAMA DE LA JORNADA (THE TALKS WILL BE IN SPANISH)

  • 09:30    Welcome coffee
  • 10:00    Inteligencia artificial aplicada al marketing y ventas en cosmética y perfumería
                  Lluís Pallarés, CEO de Plyzer Technologies
  • 11:00    Caso práctico sector dermocosmética: ISDIN
                  Daniel Junker, Global Sales Force Effectiveness Manager en Isdin
  • 11:30    Caso práctico sector perfumería
  • 12:00    Mesa redonda y preguntas de los asistentes
  • 12:30    Cierre de la sesiónPRICE:Members of the Beauty Cluster Barcelona: Free | Non BCB members: € 280+IVA (338,80 €). The place will not be considered reserved until 100% of the amount is made to the account number: ES96 0075 1034 5206 0011 3218 indicating the name of the day.